| SEO is the buzz word of the day, and the cool thing for us as writers is that we get to expand or totally revise lots and lots of websites. This allows us to learn about some really cool businesses, and write interesting things ona regular basis to keep content fresh and search engine placement high. It works great with our press releases, and since January we've probably worked on close to 1000 sites. We're checking the exact number, and when we hit number 1000 for the year, we're going to write it for free. |
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Most
people think they can write copy. We tend to disagree.
Copywriting is an art. A "craft." Only when you know what you're doing, can
you break the rules.Like now. Copywriters live for three-word headlines, bullet
lists and ellipses...
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We
like to name things, or take action you want to have happen and put a concept
with it, and put it in a very small space, or a certain style, or aim it directly
at a particular audience, or just run on with it. Professional copywriting is
more than just words. It's precisely crafted marketing. It's persuasion, key words,
cadence. Style.
We write brochures, annual reports, web sites, speeches,
advertisements, radio copy, video or TV scripts. Presentations, press releases,
feature stories, sales sheets, fact sheets, Q&As, jingles, and every conceivable
kind of promotional or business writing you can imagine.
| Choose
from the links below to view copywriting case studies for various media types. |